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London Neighbourhood Guide

Living outside Central London is usually a must on a graduate salary – here’s our guide to choosing where.

Choosing where to rent in London can definitely be tricky – especially if you’ve just moved to the city. To help you out, we’ve crafted a rough guide to some of the main London areas. We’ve paid particular attention to areas a little further afield, given that renting centrally is likely to be ruinously expensive for someone early in their career.

So, without further ado, here’s our comprehensive map of where to rent in London – complete with top attractions, ballpark costs and (you’re welcome) key transport info. We’ve also given each area a TalentPool rating out of five. This is based on the area’s liveability, safety, green spaces, transport connections to the centre and average rent.

For more comprehensive and up-to-date info on transport, be sure to check Citymapper or TfL.


East London was formerly a run-down, industrial area – but now, it’s the centre of cool. Ethnically diverse and home to creative types, hipsters and young people, it’s an exciting place to live.

Shoreditch & Bethnal Green
Aka: ‘Hipster town’
Average rent: ££
Main transport options: Shoreditch High StreetOverground Line – Zone 1 // Bethnal GreenCentral Line – Zone 1 // Aldgate EastDistrict Line – Zone 1 // Old StreetNorthern Line – Zone 1
Known for: Brick Lane Market, vintage shopping, nightlife, street art
Quintessential attraction: Beigel Bake
TalentPool rating: ⭐️⭐️⭐️⭐️

Hackney & Dalston
Aka: The cool kids’ spot
Average rent: £-££
Main transport options: Hackney Central + Hackney WickOverground Line – Zone 2 // HoxtonOverground Line – Zone 2 // Dalston Junction + Dalston KingslandOverground Line – Zone 2
Known for: Victoria Park, London Fields Lido, Broadway Market, canal path walk, Hackney City Farm, Rio Cinema
Quintessential attraction: Columbia Road Flower Market
TalentPool rating: ⭐️⭐️⭐️⭐️

Whitechapel & Shadwell
Aka: The place to get a curry
Average rent: £
Main transport options: WhitechapelDistrict + Hammersmith & City + Overground Lines – Zone 2 // ShadwellOverground Line + DLR – Zone 2
Known for: Whitechapel Gallery, Jack the Ripper, Whitechapel Market, East London Mosque
Quintessential attraction: Tayyabs Punjabi restaurant
TalentPool rating: ⭐️⭐️⭐️

Canary Wharf
Aka: Skyscraper central
Average rent: ££
Main transport options: Canary WharfJubilee Line + DLR – Zone 2 // Canary Wharf Pier – river bus service during peak hours
Known for: One Canada Square, Museum of London Docklands, Billingsgate Fish Market
Quintessential attraction: Canary Wharf Crossrail Roof Gardens
TalentPool rating: ⭐️⭐️

Aka: Liveable London at its best
Average rent: £-££
Main transport options: StratfordCentral + Jubilee + Overground Lines + DLR – Zone 2/3
Known for: Olympic Stadium, Westfield Shopping Centre
Quintessential attraction: ArcelorMittal Orbit giant slide
TalentPool rating: ⭐️⭐️⭐️


West London is sophisticated, green and historically more affluent. Now home to everyone from young families to expat couples, it’s a safe and charming, if expensive, place to live.

Kensington, Chelsea & Notting Hill
Aka: ‘Posh’ – think Made in Chelsea
Average rent: £££
Main transport options: South KensingtonDistrict + Circle + Piccadilly Lines – Zone 1 // High Street KensingtonDistrict + Circle Lines – Zone 1 // West KensingtonDistrict + Circle Lines – Zone 2 // Sloane SquareDistrict + Circle Lines – Zone 1 // Notting Hill GateDistrict + Circle Lines – Zone 1+2 // Kensington OlympiaDistrict + Overground Lines – Zone 2
Known for: Pretty pastel houses, Richard Curtis films, shopping, V&A Museum, Natural History Museum, Kensington Palace, Chelsea FC, Notting Hill Carnival (in August)
Quintessential attraction: Portobello Road Market
TalentPool rating: ⭐️⭐️⭐️⭐️

White City, Shepherd’s Bush, Hammersmith & Chiswick
Aka: Urban suburbia
Average rent: ££
Main transport options: Shepherd’s BushCentral + Overground Lines – Zone 2 // Shepherd’s Bush MarketCircle + Hammersmith & City Lines – Zone 2 // White CityCentral Line – Zone 2 // HammersmithDistrict + Piccadilly Lines (one station) and Circle + Hammersmith & City Lines (another station, 4 mins away) – Zone 2 // Chiswick ParkDistrict Line – Zone 3
Known for: Green spaces, safe residential vibes, Shepherd’s Bush Market, Shepherd’s Bush Empire, Chiswick House and Gardens, Hogarth House, BBC Television Centre
Quintessential attraction: Westfield Shopping Centre, Shepherd’s Bush
TalentPool rating: ⭐️⭐️⭐️⭐

Acton & Ealing
Aka: Family neighbourhoods
Average rent: £-££
Main transport options: Acton CentralOverground Line – Zone 3 // Acton TownDistrict + Piccadilly Lines – Zone 3 // Ealing BroadwayDistrict + Central Lines – Zone 3
Known for: Cafes and pubs, Hanwell Zoo, Park Royal
Quintessential attraction: Oxygen Freejumping Acton trampoline park
TalentPool rating: ⭐️⭐️⭐️


A motley area, North London combines pockets of punk-rock cool with villagey areas and glorious green space. There’s something for everyone here!

Angel & Islington
Aka: ‘A bit chichi’
Average rent: £££
Main transport options: AngelNorthern Line – Zone 1 // Highbury & IslingtonOverground + Victoria Lines – Zone 2
Known for: Upper Street, independent theatres, great restaurants and cafes, vintage stalls on Camden Passage, Union Chapel
Quintessential attraction: Free comedy night at the Camden Head
TalentPool rating: ⭐️⭐️⭐️⭐️

Camden & Kentish Town
Aka: Fashionably grungy
Average rent: ££
Main transport options: Camden TownNorthern Line – Zone 2 // Camden RoadOverground Line – Zone 2 // Kentish TownNorthern Line – Zone 2 // Kentish Town WestOverground Line – Zone 2
Known for: Camden Lock Market, Regent’s Canal walk, punk-rock history, lots of tourists, London Zoo, Jazz Cafe, Kentish Town Forum (music venue)
Quintessential attraction: The Roundhouse venue
TalentPool rating: ⭐️⭐️⭐️

Hampstead & Highgate
Aka: London’s green corner
Average rent: £££
Main transport options: HampsteadNorthern Line – Zone 2+3 // Hampstead Heath + South HampsteadOverground Line – Zone 2 // West HampsteadJubilee + Overground Line – Zone 2 // HighgateNorthern Line – Zone 3
Known for: Highgate Cemetery, Keats House, Kenwood House, brunch, shopping, antiques
Quintessential attraction: Hampstead Heath – with the Hampstead Lido and Swimming Ponds
TalentPool rating: ⭐️⭐️⭐️


North East London is fantastically diverse: home not only to painfully cool areas, but also cheap and cheerful student digs and lush suburbia.

Stoke Newington
Aka: Yummy mummy hub
Average rent: ££
Main transport options: Stoke NewingtonOverground Line – Zone 2 // No. 73 bus goes to Oxford Street
Known for: Stoke Newington Church Street, great restaurants and boutique cafes, brunch, independent shops, West Reservoir Water Sports Centre
Quintessential attraction: Clissold Park
TalentPool rating: ⭐️⭐️

Finsbury Park
Aka: Cheap and cheerful
Average rent: £
Main transport options: Finsbury ParkVictoria + Piccadilly Lines – Zone 2
Known for: Cheap eats, Finsbury Park sports facilities, festivals in the park
Quintessential attraction: Karaoke and bowling at Rowan’s
TalentPool rating: ⭐️⭐️⭐️

Crouch End
Aka: An urban village
Average rent: ££-£££
Main transport options: Turnpike LanePiccadilly Line – Zone 3 // HighgateNorthern Line – Zone 3 // both a bit of a walk
Known for: Independent shops and restaurants, Arthouse Crouch End, Park Road Lido
Quintessential attraction: Alexandra Palace
TalentPool rating: ⭐️⭐️

Aka: ‘The end of the Victoria Line’
Average rent: ££-£££
Main transport options: Walthamstow CentralVictoria Line – Zone 3 // Walthamstow Queen’s RoadOverground Line – Zone 3
Known for: God’s Own Junkyard (neon art gallery), Walthamstow Market, Mirth, Marvel and Maud cinema
Quintessential attraction: William Morris Gallery
TalentPool rating: ⭐️⭐️


A suburban but definitely not boring area, North West London is ethnically diverse and full of beautiful green space.

St John’s Wood
Aka: An affluent suburb
Average rent: ££-£££
Main transport options: St John’s WoodJubilee Line – Zone 2
Known for: Abbey Road crossing, Ben Uri Museum, Regent’s Park, interesting historical architecture
Quintessential attraction: Lord’s Cricket Ground
TalentPool rating: ⭐️⭐️

Harlesden, Kensal Green & Willesden Green
Aka: The UK’s reggae capital
Average rent: £-££
Main transport options: HarlesdenBakerloo + Overground Lines – Zone 3 // Kensal GreenBakerloo + Overground Lines – Zone 2 // Willesden GreenJubilee + Metropolitan Lines – Zone 2+3 // Willesden JunctionBakerloo + Overground Lines – Zone 2+3
Known for: Great Caribbean food and culture, the Lexi Cinema, Zadie Smith’s novel White Teeth, Kensal Green Cemetery
Quintessential attraction: Queen’s Park
TalentPool rating: ⭐️⭐️⭐️

Kensal Town & Maida Vale
Aka: ‘Harlesden’s chilled-out little sister’
Average rent: ££
Main transport options: Queen’s ParkBakerloo + Overground Lines – Zone 2
Known for: Alan Turing’s birthplace, street art, Little Venice, BBC Maida Vale studios
Quintessential attraction: Puppet Theatre Bridge
TalentPool rating: ⭐️⭐️⭐️

Aka: ‘Where the stadium is’
Average rent: ££
Main transport options: Wembley CentralBakerloo + Overground Lines – Zone 4 // Wembley ParkJubilee + Metropolitan Lines – Zone 4
Known for: Northala Fields, London Designer Outlet + JRC Global Buffet, BAPS Shri Swaminarayan Mandir Hindu Temple
Quintessential attraction: Wembley Stadium/Arena
TalentPool rating: ⭐️⭐️

Aka: A northwestern oasis
Average rent: ££
Main transport options: Harrow and WealdstoneBakerloo + Overground Lines – Zone 5 // Harrow-on-the-HillMetropolitan Line – Zone 5
Known for: Harrow-on-the-Hill, good private schools, Northwick Park
Quintessential attraction: Harrow School, where Winston Churchill studied
TalentPool rating: ⭐️⭐️


Photo: Jon Crel

Once considered less vibrant than areas north of the Thames, South London is now a bustling hub of international communities and young professionals looking to live close-but-not-too-close to the city.

Brixton, Stockwell, Clapham, Battersea & Balham
Aka: ‘Where everyone moves after graduation’
Average rent: ££
Main transport options: BrixtonVictoria Line – Zone 2 // StockwellNorthern + Victoria Lines – Zone 2 // Clapham JunctionOverground Line – Zone 2 // Clapham CommonNorthern Line – Zone 2 // Clapham High StreetOverground Line – Zone 2 // Clapham NorthNorthern Line – Zone 2 // Clapham SouthNorthern Line – Zone 2+3 // Battersea ParkOverground Line – Zone 2 // BalhamNorthern Line – Zone 3
Known for: Great brunches, Clapham Common and Battersea Park, Pop Brixton, Brixton Market, Battersea Power Station
Quintessential attraction: Winterville (Clapham Park during Christmastime)
TalentPool rating: ⭐️⭐️⭐️⭐️

Herne Hill & Dulwich
Aka: ‘A nice place to raise your kids’
Average rent: £££
Main transport options: Herne Hill – rail services – Zone 2+3 // BrixtonVictoria Line – Zone 2 // East, West + North Dulwich – rail services – Zone 2+3
Known for: Herne Hill Sunday market, Brockwell Park, picturesque Dulwich Village, Dulwich Park
Quintessential attraction: Brockwell Park Lido
TalentPool rating: ⭐️⭐️

Vauxhall & Kennington
Aka: Home to impressive architecture
Average rent: ££
Main transport options: VauxhallVictoria Line – Zone 1+2 // KenningtonNorthern Line – Zone 2
Known for: Vauxhall City Farm, Vauxhall Bridge, New Covent Garden Market, Kennington Park
Quintessential attraction: The Oval cricket ground
TalentPool rating: ⭐️⭐️⭐️

Elephant & Castle
Aka: Cheap, studenty and a little bit ugly
Average rent: £
Main transport options: Elephant & CastleNorthern + Bakerloo Lines – Zone 1+2
Known for: Its huge roundabout, the Imperial War Museum, the Cinema Museum, Southwark Playhouse
Quintessential attraction: Mercato Metropolitano
TalentPool rating: ⭐️⭐️


As well as being a foodie’s paradise, South East London is home to some of London’s most up-and-coming suburbs.

Southwark & Bermondsey
Aka: Foodie mecca
Average rent: ££-£££
Main transport options: London BridgeJubilee + Northern Lines + rail services – Zone 1 // BoroughNorthern Line – Zone 1 // SouthwarkJubilee Line – Zone 1 // WaterlooBakerloo + Jubilee + Northern + Waterloo & City Lines + rail services – Zone 1 // BermondseyJubilee Line – Zone 2 // South Bermondsey – rail services – Zone 2
Known for: Southwark Cathedral, Nunhead Cemetery, Bankside Gallery, Southwark Playhouse, The Shard, Flat Iron Square, Fashion and Textile Museum, Maltby Street Market, London Bridge
Quintessential attraction: Borough Market
TalentPool rating: ⭐️⭐️⭐️⭐️

Peckham & New Cross
Aka: *The* artsy trendy hub of the moment
Average rent: £-££
Main transport options: Peckham Rye + Queens Road Peckham + New CrossOverground Line + rail services – Zone 2 // Nunhead – rail services – Zone 2
Known for: Great cafes, restaurants and bars, artsy independent shops, Four Quarters arcade, Peckham Bazaar, Peckhamplex
Quintessential attraction: Frank’s rooftop bar (Frank’s Cafe)
TalentPool rating: ⭐️⭐️⭐️

Aka: London’s prettiest village
Average rent: £££
Main transport options: North GreenwichJubilee Line – Zone 2+3 // GreenwichDLR + rail services – Zone 2+3 // Maze Hill – rail services – Zone 3
Known for: Greenwich Market, Greenwich Observatory, Greenwich Naval Museums/College
Quintessential attraction: Greenwich Foot Tunnel (under the Thames)
TalentPool rating: ⭐️⭐️

Aka: A rapidly gentrifying hot-spot
Average rent: ££
Main transport options: Deptford – rail services – Zone 2 // Deptford BridgeDLR – Zone 2+3 // GreenwichDLR + rail services – Zone 2+3
Known for: The Albany Theatre, Vietnamese restaurants on the high street, Little Nan’s Bar, Deptford Market
Quintessential attraction: St Paul’s Church Deptford
TalentPool rating: ⭐️⭐️


Photo: Andrew Bowden

Affluent South West London is eminently liveable. Leafy, pretty and close to the river, it offers a welcome respite from the buzz of the city.

Aka: Where Sadiq Khan lives
Average rent: ££
Main transport options: Tooting Bec + Tooting BroadwayNorthern Line – Zone 3
Known for: Excellent curry and restaurant scene, Tooting Bec Lido, Tooting Tram & Social, Europe’s biggest Chicken Cottage, Tooting Common
Quintessential attraction: Tooting Market
TalentPool rating: ⭐️⭐️⭐️

Fulham & Putney
Aka: Leafy London
Average rent: ££-£££
Main transport options: Fulham BroadwayDistrict Line – Zone 2 // East PutneyDistrict Line – Zone 2+3 // Putney BridgeDistrict Line – Zone 2 // Putney – rail services – Zone 2+3 // Parsons GreenDistrict Line – Zone 2
Known for: The Thames Path, paddling and kayaking opportunities, Fulham Palace, pubs with gardens, Bishops Park, Chelsea FC, The River Cafe, Parson’s Green’s White Horse pub, high proportion of yo pros
Quintessential attraction: The annual Oxford v Cambridge Boat Race
TalentPool rating: ⭐️⭐️⭐️

Aka: ‘Where the tennis happens’
Average rent: £££
Main transport options: Wimbledon – District Line + Tramlink + rail services – Zone 3 // Wimbledon Park – District Line – Zone 3 // South Wimbledon – Northern Line – Zone 3+4 // Wimbledon Chase – rail services – Zone 3
Known for: Countryside feel, high-end boutiques and independent shops, pubs, Wimbledon Common, tennis museum
Quintessential attraction: Wimbledon Windmill
TalentPool rating: ⭐️⭐️⭐️

Aka: The land of parks and pushchairs
Average rent: £££
Main transport options: Richmond – District + Overground Lines + rail services – Zone 4
Known for: Richmond Palace, Richmond Green, Ham House, riverside cafes and walks proximity to, Kew Gardens
Quintessential attraction: Deer-spotting in Richmond Park
TalentPool rating: ⭐️⭐️

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